Wolters Kluwer Health, LWW iPad journal apps provide health care professionals with full mobile accessibility to the latest research into all aspects of their specialty. The new iPad editions use optimized digital technology to provide a fully portable and enhanced print-like reading experience. LWW journals for the iPad presents the full contents of each issue combined with enhanced features for a more engaging experience such as:

• View multimedia videos, images, and supplements
• Share articles via email or social media
• Adjust text sizing with "pinch and zoom"
• Store or delete downloaded issues
• Browse issues via Quick View
• Scroll quickly through abstract summaries
• Receive notifications about new issues

Engage beyond the page with iPad interactive advertisements that give the reader an educational product experience. Embed your quality content directly into your full or multi page advertisement.

Website Interactivity:

• Up to three URL links per ad unit
• Email address for direct response
• LWW enabled links

Embedded Multimedia Interaction Examples:

• KOL Video
• MOA Animation Video
• Product Demonstrations
• Comparative Data Tables and Images
• Symposia Presentations

About our innovative iPad advertising opportunities to ask about:

• iPad Band Advertising on Cover, TOC and Premium Feature pages
• iPad Launch Sponsorship and Packages
• iPad + Print Bundle Advertising Rates
• LWW turnkey interactive iPad production assistance program

iPad Journals bring immediate direct response capabilities to journal Career and Events recruitment sections. Readers can now link out to hospital, recruiter, and educational websites as well as email direct from the pages of the journal with their CV and questions. LWW all access recruiting combines print, iPad and HealthJobs Plus online postings together into one efficient and effective 360° communications tool that puts your opportunity in front of the right candidate at the right time.

More innovative all–access recruiting opportunities to ask about:

• iPad+Print Job Listings with website and email enabled links
• iPad+Print+Job Board All Access Bundles
• iPad Sponsorship
• Special Career Spotlight Sections

LWW Mobile Reprints now provide the peer–reviewed journal articles Pharmaceutical and Device representatives need delivered to their iPad Device. LWW articles are now available in multiple formats all working together to provide your sales representatives with the convincing content that impact decision making. Reps can provide an HCPs with a Print copy, detail directly off an interactive iPad copy, and direct a customer to their own website to read an On–Demand web copy. Electronic reprints offer many new options and possibilities.

• Navigate easily from marketing message to supporting article
• Display supplemental digital content that enhances the article
• Monitor your reps usage of articles